Forces that impact performance
Wrong size, time after time.
Fashion returns run at 20 to 40% (average ~25%), and wrong size/fit accounts for 45% of all returns. Each return costs $10 to $65 to process. 63% of shoppers deliberately order multiple sizes to keep one at home ("bracketing"), making the real damage even bigger than the raw return rate suggests.
AI does the shopping itself.
AI agents steer more and more shopping journeys, persistent personal context becomes the decisive factor. Without that context, AI sits between you and your customer. With Upod, you stay in the picture.
No cookies, no accounts, no insight.
Visitors increasingly say no to a new account (account fatigue) and no to cookies. The result: an incomplete picture, generic journeys, lower conversion.
Wrong size, time after time.
Fashion returns run at 20 to 40% (average ~25%), and wrong size/fit accounts for 45% of all returns. Each return costs $10 to $65 to process. 63% of shoppers deliberately order multiple sizes to keep one at home ("bracketing"), making the real damage even bigger than the raw return rate suggests.
The reverse size chart
Instead of the customer guessing which size fits at a given brand, Upod compares the customer's own body measurements (in cm) with your brand's specific size chart, and instantly recommends the right size. No guesswork, no bracketing — the right size ordered first time.
Boost conversion with trusted personal data, shared willingly
Imagine knowing a shopper’s preferred brands, sizes, interests, or intent, not inferred, not guessed, but shared directly because they trust how their personal data is handled.
Upod unifies high-quality user data while customers remain fully in control.
Every visit becomes more relevant. Every journey more efficient.
What this delivers for webshops
- Fewer returns due to wrong size — the single biggest return reason removed
- Right size ordered first time, no more bracketing needed
- Higher conversion and higher order value through less friction at checkout
- Lower customer service costs, fewer sizing questions
- Direct savings on return costs and reverse logistics — bottom-line impact for every fashion webshop
- Shopping profile visual (sizes, shoe size, brands from existing product material)
- Personalisation, even for visitors who don't accept cookies
- CTA block halfway and at the bottom, short form
Implementation takes minutes.
Add “Sign in with Upod” next to your login or cookie banner.
Or connect to Upod users ‘underwater’ asking for their personal data when they visit your store (SSO).
Users authenticate with Upod, manage their personal data access permissions, entering your shop with ready-to-use session data, instantly and compliantly.
Why e-commerce companies choose Upod
Increase conversion
Better recommendations from real user preferences.
Reduce returns and waste
Improved fit and relevance through accurate data.
Built for the future of AI-commerce
The next wave of digital commerce will not be won by those who harvest the most personal data, but by those built on ethical data values.
As AI agents increasingly shape shopping journeys, persistent personal context becomes the decisive advantage. Without it, AI intermediates your customer relationship. With it, you stay in control.
Upod gives you access to consented, high-quality personal data with context — data AI agents can actually rely on, while customers remain in control.
Together, we can build a smarter e-commerce ecosystem: human-centric, privacy-safe, and future-ready.
